Cons of using "SEO" in brand and domain name

I landed a really good domain name for my startup. It includes "SEO" in it. I am trying to decide whether to operate under this brand name / web address / email address etc. or come up with a different one.

Pros:

  • Very good domain name (short, memorable, high value)
  • Good for SEO (having "SEO" in domain will help me rank for "SEO")

Cons:

  • Pigeon-holes me into just SEO (even though that is all that I do and all i ever plan to do it would make scaling into a digital agency harder if that time ever comes)
  • **I feel like "SEO" gets a bad rap - when pitching sites for link building, I don't want this negative connotation. I.E. HARO or other PR efforts

I am looking for general feedback on your thoughts, but specifically I want to know your thoughts on the ** bullet. Could "SEO" hurt my link building and PR efforts if my email is name@blaseo.com?

submitted by /u/rpmeg
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