A friend of mine's parent is running a local newspaper website that puts out a handful of articles a day. The authors are all very old-- they have no idea how SEO works, or what SEO is. They barely know what the internet is... So my friend asked if there is a service that will automate basic SEO for the site. They have a decent budget, so I imagine they could afford something. I know they really want to rank better on Google. They especially want to make it into Google's "News" tab. The only thing they don't want is someone accessing the site for them. I think for tax reasons they don't want to add any more employees / or do contract work. I'm familiar with Yoast but otherwise am clueless. Thoughts?