Aim for GMB only?

I am thinking of building a website but the websites for that niche on the first page are strong and have a lot of backlinks. However, the businesses in the top three of the map pack are bad, (two don't have a website and one is rated bad). Should I go for this competition, aiming to rank in the top 3 of the map pack but not high on the first page because it's nearly impossible?

submitted by /u/KneeReal4316
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