What is an SEO meta description?
One of the most talked-about topics in SEO is meta tags. It is the use of metadata that collectively includes the title tags and meta descriptions. Now, meta descriptions might not be a ranking factor, but it helps in conversions.
SEO Meta Description is the 150-200 character description that appears in search engine results. This text appears as a meta tag in a page’s HTML code. Website owners often use the meta description to help provide a concise summary of the content on the page.
Meta descriptions are short descriptions that are given to help search engines determine what the content is about.
The meta description is essential because it directly impacts how people see your site in search results. Search engine users tend to click on the first page results that are displayed in search results.
This means that if your meta description appears on the top of the list, it will be more likely to get clicked by users.
Why should you use SEO meta descriptions?
- A meta description is like a mini ad for a webpage
- Defined meta descriptions look better in search results
- Meta descriptions also increase click-through rates
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Meta descriptions can be a part of a larger rich snippet plan
Meta descriptions are a great way to help your content stand out from the crowd. By adding some simple text in the meta description, you can improve your search engine rankings and bring in more readers.
With that said, it's important to remember that they're just one piece of a larger strategy.
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